WIN THE 2 GENS
Regardless what kind of operation you’re running, prepping for the generational shift is a good idea. Here are a couple easy ways to satisfy the needs of both generations:
Gen Z
High-quality, brand-name touches like Smucker’s® jams, jellies, preserves, honey and syrup and Jif® peanut butter portion control can support convenient foodservice experiences (e.g., grab-and-go, delivery, takeout) and appeal to an increasingly discerning Gen Z consumer.
Gen Alpha
Unlock the potential of snacking occasions by offering Smucker’s® Uncrustables® to the youngest generation. With a good balance of healthy (protein, whole grains) and indulgent (creamy and fatty peanut butter, sweet), Uncrustables® sandwiches meet a wide range of snacking need states. They are the perfect fit for grab-and-go displays in c-stores, micromarkets on college campuses and K-12 snacking service.
